Effective date: September 17, 2024
This Privacy Policy is meant to help you understand what information we collect, why we collect it, and how we use it. Rusty Lantern Markets, LLC (“Rusty Lantern”, “we”, “our”) provides services, including our website www.rustylanternmarkets.com (website) and our mobile Rewards application (app), that collect and use information about our customers and users.
This policy only applies to information directly collected by Rusty Lantern and does not apply to information collected by other parties. Rusty Lanterns’ services may include access to third party websites and services that collect information about you. Their collection and use of your information is governed by their own privacy policies.
By using Rusty Lanterns’ services you agree to this Privacy Policy. If you do not agree to this policy, please do not use Rusty Lanterns’ services.
Information We Collect & Use
Rusty Lantern collects information about you when you use or access our services. We collect information to provide better services to our users. The types of information we collect includes personal information and usage data.
Collection of Personal and Account Information
When you create an account and use our services, you provide us with personal information. We may collect your name, company name, address, email address, phone number, and birthdate. We may also collect your reason for contacting Rusty Lantern , content that you create, customer comments and requests, rewards card number, ID number, location, location preferences, and organization names for philanthropic requests.
Usage Activity
When you use Rusty Lantern services, we collect information relating to your usage of those services. We collect information about the apps, browsers, and devices you use to access our services. We also collect information about the interaction of your apps, browsers, and devices with our services. We may collect location information when you are using our services.
We may use cookies and other tracking technologies on our online services to operate and provide functionality of our online services, remember your preferences and settings, personalize your online experience and our marketing and other communications to you, strengthen security and integrity of our online services, combat fraud, and to fulfill other purposes described in this policy.
In some circumstances, we may collect information about you from publicly accessible sources and trusted partners.
To facilitate and support our business relationship with you and provide you with Rewards services, we collect information on earning points on qualifying purchase activities, exchanging points, point balances, Reward and deal activities relating to selection and redemption, and special promotion redemption. We also collect the dates and times you log into your account or use the app to provide services to you in a timely manner and to better understand customer needs.
To support search and location-based tool use, we collect information on search selection activities and features access. We may use this information to serve you geotargeted relevant information, messages and promotions.
Should you use the Google Maps features embedded in our app or website, you agree to be bound by the terms of Google’s privacy policy. Additionally, information that is gathered from a visit to our website is information collected by Google Analytics (Google Analytics privacy policy). This information is used to provide our visitors with a better website experience.
Use of Information
Rusty Lantern may use the information we collect to create an account for you, provide services, respond to your requests, improve our services and the content of our website and app platforms, and to collect, aggregate and monitor usage data. We use the information we collect to contact you and customize our services for you, including providing recommendations, personalized content, and customized results.
We may share your information, including personal information, with our affiliates and trusted partners for their marketing or promotional uses. For example, if you participate in our Rewards program, then we will share information we collect with third-party advertisers who provided the rewards or deals.
Rusty Lantern will share collected information outside of Rusty Lantern if we believe that disclosure of the information is reasonably necessary to: (1) respond to any applicable law, regulation, legal process, or enforceable governmental request; (2) enforce our Terms of Service, including investigation of potential violations; (3) detect, prevent, or otherwise address fraud, security, or technical issues; and (4) protect against harm to the rights, property or safety of Rusty Lantern, our users, or the public.
Retaining Information
We retain the information we collect for different periods of time, as necessary, depending on the type of information and how we use it. We keep some information until you delete your account. We retain some information for longer periods of time when necessary for legitimate business or legal purposes, or financial record-keeping.
Security
Rusty Lantern undertakes reasonable and appropriate security measures to protect your personal information from unauthorized access, disclosure, damage, or loss. The collection, transmission and storage of information can never be guaranteed to be completely secure.
Minor’s Privacy
We do not knowingly collect or maintain information from persons under the age of 18 The Rusty Lantern services are intended for use by those who are 18 years of age and older. If you are under the age of 18, please do not use or access the Rusty Lantern services.
Communication Preferences
With respect to the communication practices used to apprise you of Rewards app opportunities, you can update your communications preferences via your Profile information in the app or within the Rewards section of our website. You can unsubscribe from email via the unsubscribe links found in email footers, as well as unsubscribe from SMS/text messages by responding to them with the word ‘STOP’.
Updates to Privacy Policy
The terms of this Privacy Policy may be updated or changed at any time. Subject to any applicable legal requirements to provide additional notice and/or obtain consent, we will make reasonable efforts to post changes to this Privacy Policy web page as they become available. Your continued use of the Rusty Lantern services constitutes your acceptance of the Privacy Policy as revised.
Contact Us
If you have questions or comments about this privacy policy we encourage you to contact us by email at information@rustylanternmarkets.com.